Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mark Goodspeed · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Typical English primary school antics following the story of the drama teacher who keeps finding out she’s got the wrong idea about the nativity story. Very muppets in places as things go on in the background. I’ve got friends of 50 enjoying this! Well produced for something that’s free!
All I can say is my 6 year old son and 3 year Old daughter is loving the daily puppet clips! Watching them over and over going back to previous days they enjoy as well!
A good load of fun! Adding to the Christmas countdown, now it’s advent chocolate and puppets each day! Didn’t expect that at the start of the year! But thoroughly enjoying myself non the less!
THAT ADVENT PUPPET CALENDAR Join our puppet primary school staff every year for the count down to Christmas, allowing you to open a new door each day...