Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Blanket, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Updated last week and now I can’t log back in.
Just updated and I can’t log in
We used this for work for about a year and it never worked correctly for anyone. Didn’t matter which iPhone you had, which android you had etc, it just never worked properly. Half the time it wouldn’t load, when it did load, it would freeze and restart. Doesn’t save data after you input, forcing users to input data again which then wastes time. Just a horrible app all around. The app clearly never had a beta phase and if it did, I don’t know how it made it out. Simple issues ruin the whole app.
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