Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ITV · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
dont allow time for people to speak as i use oxygen & awaiting double lung transplant . i was excited once i called in & itv answered & because i was taken back shocked i didn't get a chance to speak because i was breathe less i cannot speak fast & missed opportunity getting through . itv saying a script down the phone & then hello hello ( was gasping trying to get my breathe . by the time i did no-one on the line . so maybe health question should be added within competitions guide - This gives people chance if lucky enough to be called & feel i can or others with other disabilities can join in — Save hearing -because itv good morning when they say — Hello & i say yes am here breathing heavy then phone went dead . ( 🤣🤣Thought bet Holly went white thinking i got a pervert deep breathing down the phone & Phillip trying not to keel over peeing himself trying not to to laugh out loud because his aware on live tv at me . 🤔🤣🤣
Last season, I really enjoyed being able to get on the app for this morning,however, I just can’t get the new one on my phone!! I wish you hadn’t changed your app, as I cannot afford a new phone to update ,so that I can enjoy being part of the show!! Really disappointed,as I am such a regular watcher and have such fun taking part in the competitions,etc you offer! Please can you help?! Many thanks for reading this!! Yours Jo McAreavey.
I love your program and watch it every morning. I am 83 years old and now living in a lovely retirement home. I like to keep busy by giving myself a challenge. I started crocheting just before lockdown and made several animals using a pattern. Then I started making animals by just photos of them. Also a doll that I made clothes for. I have done friends pets from photos and before Christmas I made a Father Christmas that turned out bigger than intended so I put him in our community room with a crocheted sack that I filled with chocolates treats for all the residents to help themselves to. I have given away all bar Father Christmas but I do have photos. I think you were asking people what they did in lockdown so I hope I am not too late. Also hope this will be read as I have only just been able to get onto the app. Thank you all for your wonderful program that cheers me up each day. Love Ann Moore. Xx
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