Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗North Sky Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Such fun games and make some cash along the way
I have far too many games “In Progress” where I’m still “Waiting On A Challenger” days after I paid the entry fee and posted my score. I have a significant amount of money tied up in those games, and I find it difficult to believe that there haven’t been any suitable players looking for a match in any of those categories. Why can’t those entry fees be freed up? Say, after 24 hours? I’m NOT going to deposit any more money for any Skillz game until I receive either reimbursement for unmatched games, or my winnings. It’s a great game, but this needs to be fixed.
I love the competition. Real money is the only way to go!!! Plus saving my points to get a nice prize down the road.
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