Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Watermelon Interactive · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is the worst knock off I have ever seen. No questions asked. I loaded into a game and instantly watched an ad. One time I was watching an ad WHILE THE GAME WAS GOING ON! I GOT SCORED ON BECAUSE I COULDN'T MOVE BECAUSE I WAS WATCHING AN AD!!!
Graphics are terrible. I downloaded the game within the first 1 minute and ad popes up in the mid of the game. Then there the controls which are glitched along with the physics within the game is so bad. I would recommend not downloading this game and if you do write a review of your experience. So far this game is trash. Would rate it 0/5 if I could.
While this game looks interesting, during the few minutes I played it, gameplay was interrupted twice with ads. It’s one thing to place ads before and after a match but to interrupt game play with ads is unforgivable. I immediately uninstalled this game. Publishers need to figure this out. I would rather pay a few dollars for a game and the maybe have some micro transactions for skins than have a free game that has ads.
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