Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗jose miguel scorzza sanchez · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Used this food delivery service for the first time today. It was honestly great. The communication from customer service was consistent and friendly. I’m here on vacation and and not staying at a resort so this was a great opportunity to have something different than what my hotel offers and honestly not really anymore than using DoorDash back home even w Dashpass.
I was skeptical at first because I'm used to Uber Eats, DoorDash, etc but this was quick and easy!
Food-aw the first local app that allows you order food for delivery or take out from different restaurants in Aruba.