Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rippl Labs, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m impressed on how well the playlist flow on this app. It’s clear that the guys from Raina music have a long and extended knowledge on any music genre. From Jazz to down tempo, playlists are incredibly well done. Great job guys! The future of music is here.
This app makes programming music idiot-proof. Picking music takes 3-clicks: pick a genre, energy level, and then select your mixes. Set it and forget it. Haven’t ever skipped a track on any mix that I’ve played.
I’m in love. I set my energy level and type of music I want to listen to and we’re set for the entire day, day after day. Thank god this exists! What the heck were we doing before Raina? Great song selection and feels way more profesh and intentional compared to a playlist that gets repetitive and has awkward moments of stagnation between songs. Recommend highly.
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