Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Airbitz Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m no cryptocurrency expert but I invested in Bitcoin in 2017 (best decision ever). I originally set up my account on Airbitz which became Edge. There have been three times I’ve needed to communicate with them over the years and although it may take a couple hours tops for a return call they always call back quickly. Every time I’ve spoken to an Edge employee I have never felt rushed, not even for a moment. They take their time and ensure your questions have been answered or issues resolved. I wish I wrote down the names of the first two edge employees I spoke to but I didn’t and at this point those conversations were ages ago. What I CAN say is that I spoke to RJ today and he addressed every question I had for nearly an hour, and he did it with kindness and patience. I’m a big fan of Edge and would highly recommend them, especially if you’re feeling abandoned with your current exchange in your ability to speak to a human. Crypto is complicated. We should all have questions and in my experience Edge will be there to answer them.
Disclaimer * I’m by no means an expert with crypto or managing my “wallets”. So I’m not the best one to review the functionality of the app and all it has to offer. However, I felt compelled to leave a review because of the excellent customer service I received when I had a problem figuring out how to receive my incoming Ether transfer I did from Top Shot. I sent an email to customer service with very little expectations of even getting a response. To my surprise I got a response in a very timely manner. I still wasn’t able to get it to work right away and had to email them a couple more times, but the their responses were very quick and helpful and I had my issue fully resolved very quickly. This was the best customer experience I’ve had in the crypto space hands down. Usually it takes weeks to even get a response from other companies and it usually just ends with them saying “sorry for your problems” but no resolution. It is a great comfort to know that they will help you figure out any issues you come across and that your money won’t be lost in thin air. Thank you Edge! Well done🍻
I’ve been using Edge since it first come out, and so far everything has been great. Not only is the UI very easy to use, but they support the most important coins. Now with the support of Monero, which has been severely lacking for iOS (at least a legitimate wallet), they are easily in line to becoming THE best wallet on iOS. Best of all, each coin has its own private key that you can export to any other wallet. Essentially, it’s the same as having multiple wallets in one app. There are other apps out there that have multi-coin support, but none that allow you to export each master key individually for use on another wallet. If you haven’t given Edge a try, I definitely would. While it will never replace my hardwallet for the majority of my funds, it is perfect for the rest of my coins that I need to be able to access easily from my phone. Great work Edge, and keep it up!
Edge is a cryptocurrency and Bitcoin wallet built for total financial privacy and security. Take control of your crypto and manage it with the famil...