Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗EXCEL Federal Credit Union Mobile · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have no problems when I sign in to this app to review my acct. customer service is always helpful. When I have a need to call. The only problem, I would ask if they revise the automated message for the money line which is very confusing…
This is the worse app ever!!! It doesn’t accepts the answers, which are all correct that I provide for the security questions and then it locks you out. Worthless!!!
This app is horrible. The new security questions are not in sync with my answers. I answer them correctly every single time and it locks me out! This is the 2nd time this has happened over the weekend and the credit union is closed! That leaves me without access over the weekend. Remove these stupid questions ASAP or fix the bug on the back end.
Easily manage your internet banking with Excel Federal Credit Union's mobile app. This app was designed to flow easier and look better than ever. Ch...