Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jose Pinheiro · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Well I do find this app very useful currently and find that a good many of the pics are correct, when I click on the contact button I cannot get anybody to respond because the button no longer works. I have an idea the app has not been updated in a very long time. It also contains a minimal amount of bad but they are very annoying. I would pay to get rid of the ads if it was a reasonable amount. But there is no way to do so. I am currently comparing this app to one for which I am paying a subscription fee and so far this app is coming out ahead.
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