Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Virtual Market Place (Pty) Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app does not store the default card. One as to re-load it every time.
Good app. But problem with setting default card, as it does not store the default card. Would also be nice to be able to add to wallet.
I love having my card on my phone plus the ability to link my woolies card inside the app. It's easy to find and change the causes that I want to support and discover partner stores where I can use my card. In future I would like to see my statement in the app as well please.
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