Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗South African Airways (Proprietary) Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A more useless app I haven’t seen for a long time. No one in their right mind would release such a basic outdated bit of technology! Whoever approved the expenditure on this embarrassing piece of low tech rubbish should be fired along with the developers. No wonder SAA is bankrupt. Yet another example of “ jobs for pals “! A disgrace.
Please update this App to international Airline standards. This App is simply unacceptable when compared to other airline App that are actually useable. Why does SAA have a separate booking App? That’s App is worse.
I looked forward to this app but it has failed spectacularly in the execution 1. It’s not really an app 2. Forces you to log in with your membership no and PIN. No facial recognition or other method of opening it 3.The only real function is to check your points accrual, but then again, it doesn’t show activity after 30 days, which limits it usefulness 4. The rest is just fluff, with no functionality 5. It doesn’t show upcoming bookings 6. No ability to make a booking All in all, it is a non functional, clumsy attempt at an app and is most disappointing
SAA Voyager Application is South African Airways' Loyalty programme. It serves to reward our frequent flyers equitably through the accrual and redempt...