Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Middle Tennessee Electric Membership Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s wonderful overall but recently the projected bill option doesn’t work - kicks into a login page then just loads endlessly. Hope it gets fixed! A delete/redownload didn’t fix.
I ended up removibg the app and re-downloading it. There must have been an update or something. I think I had to do that before, but don’t understand why. That’s a hassle. No app should have to be deleted and redownloaded! That’s why only 4 stars. Other than that issue, I have no other complaints. If that issue becomes nonexistent, then the app can get 5 ⭐️s. 🤷🏾♀️ ~~~~~~~~~~~~~~~~~~ Something is wrong with this app. I have tried to login and as soon as I do, the app closes. I have also changed my password to see if that helped, but it didn’t. The same thing happened when I logged in with the new password too. 😕😩
I have used this app for over a year and it’s been great. Now I can’t open the app anymore. I put in my name and password, the app flashes my balance for a second, then closes.
Put the power of the myMTE mobile app to work for you. Designed to simplify your member experience, our app allows you to quickly pay your bill, manag...