Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Standard Chartered Bank · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App not so friendly to use in Compareison.
this is one of the worst apps ever and not just for banking but in general. how did it even get the approval? do you not have a team for user experience? how can you let this be a representation of a global brand? i wish my company didn’t use this bank for the payroll account because i would never use this otherwise. embarrassing and shameful.
Even for country Like Nepal, This is the worst banking app i have ever seen. 1. Terrible User Interface, 2. Problem in iPhones with notch - sometimes returning to previous screen or opening the menu is impossible due to buttons overlapping with the status bar, 3. Loading time too high - This may be due to their secure channel with server but still this is too long, 4. Biometric login doesn’t registers properly which is a bummer, 5. Non intuitive UI - at some places interacting are too large, yet at other places they are too small to even click, 6. Complete lack of UX - I don’t think this app was not developed for user to use but only to advertise that this bank have mobile app, 7. Has inbox but no proper indication of amount being transfer or not - notifications are very important specially when i am transferring amount to branch or other local bank, 8. No support for other payment services based on Nepal. Hope this app gets update in proper way, Otherwise so much for the Bank in Nepal to introduce digital system.
SC Mobile has been designed with you in mind. It combines an intuitive interface with powerful features, which means you get a simple way to control y...