Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ROMAINE EMPIRE, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I rely on these refrigerators to get my food for work as airline crew. On numerous occasions, I have had problems with the app one of the biggest problems I’ve had is continuously not being shown all of the refrigerators available in the terminal of the airport that I often have to get food from multiple fridges in. I know this wasn’t a restocking issue because my partner has the same app and was able to see an order from all of those refrigerators. I on the other hand was only seeing one of those refrigerators. I ordered what I could from one refrigerator and then tried to delete and reinstall the app to fix this glitch. When I did that, I was unable to reinstall the app as it kept saying, “Well, this is embarrassing.” Now I am unable to even access the food that I have paid for from the one refrigerator that had been showing up previously. There’s other glitches such as when ordering food from multiple fridges through the app. It doesn’t show you the specific items that are coming out of that machine at the end of the order. This means that it is highly likely you might walk away from the machine before everything you ordered from that machine comes out, just thinking that it was at another machine you ordered that item.
The food is good but way overpriced. And to top it off if you don’t pick up your food by 11:59 pm they won’t give you the food even though you can see it sitting right there in the fridge and they don’t give your money back. As a night shift nurse this is so frustrating. If I have an emergency with a patient that keeps me from picking up my food and I get to the machine even two minutes late, I can see my salad sitting there in the fridge but the machine won’t dispense it and keeps the money you paid for the salad. No refund. It’s a racket. Seems like they’re just hoping you’ll get to machine late so they keep your money for nothing and sell the same salad to someone else, getting paid twice. Even if you order at 11:55 and try to pick it up 5 minutes later, too late. Your money is gone and no lunch for you. If you only order food during the day it’s fine. But if you’re a night shift worker. Don’t order anything until after midnight unless you’re absolutely sure you can pick it up by 11:59pm.
Farmer’s fridge is the best!! The app is easy to use and integrates seamlessly with their fridges. I have loved their food for a few years now and the latest app makes checking out the menu and ordering even easier! The food is also delicious. I love that they often improve their recipes to make them even tastier. I have loved their recent chef collabs — especially the gazpacho!! What’s better - their stuff conveniently stores in my fridge and tastes fresh and my salads still have crunch and the noodles are al dente even days later - I can’t believe it. They have turned around my quarantine lunch game in the past few weeks! Thank you!!
Welcome to the new Farmer’s Fridge app. Earn rewards, explore the menu, check what’s available at your favorite Fridge, and pay for your food ahead of...