Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗GlobalAir.com · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is a fantastic way to stay updated with all the new aircraft that come to market. Along with Aviation News at your fingertips, it’s very easy to navigate and I use it very frequently to stay updated with the latest.
Literally can’t move off the “registration” screen. I like to browse an app before giving it all my personal contact info. Please put something in there for real functionality to show capability, otherwise you’re losing many potential users! That or just get rid of the “continue as guest” option. Deleting this app until I get a meaningful reply and a change is made. Controller and Trade-A-Plane allow guest users to browse without registering…
EDIT: Response to author: I can’t understand why you would NOT want to make it like buying a car. There are many many different sizes, models, features, prices, etc etc of planes that one could choose from...just like a car. Yes I used the app. The magazine flipping thing is so ridiculous. Why do I want to go through 30 listings of planes(even though it’s the same “type” of plane, that are 3-4 times my price range? Who wants to look at 30-40 ads that are 100% IRRELEVANT before getting to a single ad that makes sense. Absurd. No logical flow, not intuitive whatsoever. Imagine if you were trying to purchase a car and went on this app. Now imagine that you selected a four-door sedan, and instead of having additional filters like Price for example, you just have to scroll through every .... single ....listing. The only filter you can place besides type of plane, is a keyword search. I find this app utterly useless. If I’m looking for a specific plan within a specific price range or with certain features, it’s not possible to locate unless you sift through all ads!!! Who thought I’d this? On top of that the app keeps glitching! Have you guys ever actually used your app???
Find aircraft for sale and stay updated on the latest aviation news with BuyPlane—powered by GlobalAir.com, one of the largest and oldest aviation res...