Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Assumptions Institute · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is religious indoctrination, not educational. There is no perception of God because it’s not real. Faith isn’t fact! Sorry! This app should be banned with false information and pushing innocent children to believe in myths that are purposely confusing so the person questioning is not sure what to believe. Religion is not facts at all. No scientific data shows truth. Facts are facts and can’t be changed with faith. Parents keep your children away from this app. It is dangerous for children or weak minded people. Stay away from it please!
This app is religious propaganda disguised as an objective educational tool. It is designed not to get someone to think critically, but to accept overly simplified, religious dogma. Avoid.
You and your student need this! I have found this a great teaching tool to help my grandchildren pick out the underlying assumptions of movies or YouTube clips our music videos. There is only one source of truth but lies abound seeking to distract and supplant. This tool helps to pull the covers back quickly.
Everyone assumes certain basic things to be true. It is not a question of IF you assume, but HOW you assume and whether your assumptions are true. Our...