Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mars Hill Audio · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Listening to the bi-monthly journals and the free Friday features is like discovering a rich vein of gold in places you thought you'd mined fully. The most level headed discussions regarding the foundations (and frequent contradictions) of modern culture that I have ever found. The app itslef is laid out simply, but with all of the features you would need, and has been very stable for me. A life changing organization, and great App.
Ken Myers has read everything. Well, almost. He certainly does his homework. I'm glad for his guests, but I often find that I'm equally interested in KM's questions and comments. Guests almost always remark something like "That is exactly right" or "Good question. I hadn't thought of that". I've been a fan for a long time. This new app so welcome. At last it is easier to listen (and listen again).
I’ve been listening to Mars Hill Audio since 1993, so I’m delighted to have access to so many years of its valuable content. The app is straightforward and functional. In the future it would be helpful to be able to “favorite” and download the featured content as well as the Journal issues.
THREE DECADES OF THOUGHTFUL AUDIO More than 10 years before the term “podcast” was ever used, MARS HILL AUDIO launched an audio magazine. First distri...