Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gannett · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I did start paying for a subscription. I feel there are to many “on page” ads however. If I am paying monthly to read this, on screen ads should be at a minimum. Also, each article should have an email address of the article’s author. Most readers don’t use Twitter. I also would like to see articles with a more conservative bias. The articles in general need to original, simultaneously not repeating liberal talking points that seam to permeate the mainstream media these days. Other than that, I am enjoying the local paper.
I get the Searchlight every day but I really enjoy the new app. It keeps me up-to-date on things that are happening especially with current breaking news on local items. So I enjoyed reading both the newspaper and the app.
I'm pretty satisfied with the app as a supplement to the daily R-S edition. My only major complaint is that often when I click on a breaking news alert, it takes me to an article with only 1 or 2 sentences -- not much more useful than the original headline.
From critically acclaimed storytelling to powerful photography to engaging videos — the Record Searchlight app delivers the local news that matters mo...
| Name | Price | Type |
|---|---|---|
| Monthly Digital Rate | $14.99 | Monthly |
| Monthly Digital Rate | $14.99 | Monthly |
| Redding Record Digital Subscription (Monthly) | $16.99 | Monthly |
| Redding Record Annual Digital Subscription | $69.99 | Yearly |