Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shawn Mottley · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Developer Shawn Mottley should consider: Making the checker discs red or other color(s); consider putting different levels of difficulty (needs to be a little more challenging) and upgrading this app, so that players can get rid of the ads. I DO like this app and I’d buy it in a New York minute if it was for sale.
I've hated board games like checkers and chess for a while, well not hated but i didn't like them because I didn't think they were fun to play. Now the app is quite easy to operate and moving the pieces is simple. I don't know the rules or plays of checkers so I just went with the flow and learn as I go. I won 2 games! This is not to say the game is not challenging because it is, and you have to strategize a lot. It would be fun to play against a live person.
This game is quite fun to play. At first, I didn’t know how to walk well, so I lost in the first match. However, after the second match on, I won. I find this game only a little challenging because the way the game plays with me is somehow similar, so I know how to walk without being eaten by another player. You can play as a single player or multi players, where you have to play both sides. There are also options to allow forced jumps and lost to win, but I am still not sure how these two features work. There should be a short tutorial when these two features are enabled so that the player is more aware of these two features. I think the graphics and gameplay of this app are well designed and thought. There is no glitch to be found yet during my playing and the app itself looks smooth, simple but attractive and user friendly.
One player has dark pieces, and one player has light pieces. They take turns moving their pieces. Players move their pieces diagonally from one square...