Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hobonichi Co., Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love that there is social media for animals! I also love that you can use it to find lost pets! This is amazing, and everyone needs to get it! 🫶 Share cute photos and clips of pets AND help the community?? A win-win to me! 💖
Dokonoko is the best social media app, because it's the best app, because it's actually the only app. If you like cats and dogs (and it would be weird if you didnt) this app is a must-have. It's the only social media I've consistently found joy in every day. It's premise is incredibly simple but stupidly effective and fun.
This is an amazing app! It’s a great way to look at the world’s cutest animals. One suggestion I have is that there should be a way to like posts without having to select to whole image. That’s all I have to say.
“Where do you belong, little guy?” All cats or dogs have a place to call home in Dokonoko (Japanese for “Where are you from?”), whether they have a h...