Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jufen Chang · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App is not intuitive. Cannot get rid of the red lines around states, continents, etc. Radar doesn’t work. It doesn’t even show clouds. No icon change settings. The legend to choose a city is much too large and does not go away. When you choose a location it zooms in far too close. No street, city, or state names. No text whatsoever actually. Disturbingly there is something going on behind the map. You can see it along the edges because the image of the map/legends does not extend all the way to the edge of the screen. At times the image behind the map changes. Too spooky. Deleted.
Slow and difficult
Unusable due to constant crashing. It’s a shame, since the app nominally supports TVOS, too. In this case, that means this app can crash both on your phone AND your TV!
This is a lite version with limited features (local radars, national forecast and national satellites) and Advertisement. Purchase the Pro version for...