Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗IMAIOS · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Used QEVLAR for ABR general exam prep and thought it was fine. Purchased both NM banks for subspecialty NM exam and was disappointed. Majority of questions have poor phrasing making it hard to identify the teaching point, out of date answers or are “read my mind” questions with multiple valid answers and no explanation for why the author thought one answer was best. Not convinced questions were proofread. Explanations are sparse and do not cover why distractor choices are wrong.
Pricing is way too high for this severely limited app. UI is terrible, constant errors and crashes all the time. Web interface isn’t any better. Very much a half baked solution. Most questions are ok though.
Studying for the radiology core exam and very disappointed with the app. While the interface is decent, it never successfully syncs to the main server. Therefore if you switch between using the app and web based browser, there will be a discrepancy in which questions you have already completed since the two systems are not able to communicate with each other. If this issue can be fixed, the app would be much better.
Discover our new medical quiz application ! QEVLAR Radiology is the latest version of our special quiz tool designed for radiology residents, physicia...