Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tacoma Public Library · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have the library app on both iPhone and an android tablet. Very nice app with the functionalities you’d expect.
It logged me out and won’t let me put in login and closes on its own.
This app is very intuitive and has everything I need to manage my account. Only small hiccup is that the library scanners won't read my account barcode which is most likely the obsolete scanners and not the app. It would be great if the TPL would educate their staff. I was at three different branches and spoke to 6 librarians and not one knew about this app which is too bad because it it works really well.
Carry the library in your pocket! The Tacoma Public Library's free mobile app makes it easy to find and discover titles, place holds, renew items, rat...