Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cvent · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am an exhibitor at professional convention, and I have tried using this application to capture leads. It is very quick in grabbing the barcode on the participants badge, but then it requires that you fill out a form or cancel it, and then getting back to scanning another badge takes three more presses on the screen, each one takes a couple of seconds so it’s a little cumbersome to grab more than one lead at a time. Otherwise, it seems to work well and is much easier than having participants write down their contact information.
I’ve been in SaaS for years, seen many great products but this one, wow, as a networker and a software nerd this vibes with me a lot. I wish all my networking events had this, easy to capture leads and give notes and save info and see people’s bio etc.. very cool running around scanning badges.
I love this app I just wish I had ability to put some notes in prior to match and as well. Because sometimes they start talking before they allow you to scan their badge.
Cvent LeadCapture works with Cvent’s OnSite Solutions platform to scan attendee leads onsite using your own device. To get started, download Cvent Lea...