Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Forum Communications Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Excellent, independent, balanced, and local newspaper. Many thanks to Bill Marcill for his hard work
There is obviously lots of effort that went into getting the newspaper translated into digital. There’s a ton of newsletters you can sign up for on different topics like for me business and top news in the area is of interest. What I imagine is a promo was two dollars for six months. The E. paper was kind of cool where you can see newspaper layout, and then click anything to pop up to the mobile text reader version of it so I threw hybrid not just enlarging a section on the page. Would love a search feature!! We’ll see if I run into any longer-term issues but for now RECOMMENDED.
Full disclosure: I work for Forum Communication, but I genuinely do like this app. Very well designed.
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