Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jeonghwan Kim · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the fact that you are able to send a group text, the one thing I don’t understand is I sat here and deleted countless amount of contacts on my phone through the app, only to go back to my phone list and see every single one I deleted. What is the point of having an option to delete if the contacts will still remain?
This is the most difficult app I have ever seen to use. Nothing about it is intuitive, and none of the screens look anything like the ones in the “how to use”?’ section. The other app I was using stopped working properly so I decided to give this one a try. Poorly designed and executed. I finally pushed enough buttons to get to a “send” screen, but the app will only attempt up to 20 people at a time. This app is not at all useful for what I need. G Hobson
Since Apple is deficient in the group contacts arena, this app fits the bill nicely. I also really like the backup by email function of both contacts and contact groups. Would have given 5 stars but the text creation facility is really funky.
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