Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗John Mollaghan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Went to open airport map to check distance between my international flight and my domestic flight and was able to see a driving map! Not the airport layout!
Invasive and persistent ads run the experience. I would pay for this as a service, but can’t even get the app to launch without getting stuck in ads. Deleted.
Muy bueno para el pasanero
Live flight tracker for Houston George Bush Airport (IAH). Free. Arrivals, departures and flight status in real time — on time, delayed, diverted, ca...
| Name | Price | Type |
|---|---|---|
| Monthly | $3.99 | Monthly |
| Yearly | $29.99 | Yearly |