Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Santosh Mishra · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the accurate pronunciation but nothing but ads that have hidden “no thanks” to close them. Children would not see them and start tapping on things. I am removing.
You would think you downloaded an ad app. I barely saw one card and I saw three ads! It’s also not made for someone who relies on Latin alphabet transcript to learn Hindi. Basically it’s useless especially for a foreigner. I gave it a star because you get the pronunciation (also I couldn’t give it 0 stars)
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