Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗42 Digital · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was intrigued by the creations and so I thought I would try it out. Everything had to be paid for, you couldn’t do any of the fun stuff. So I went to try the trial and of course it asked for the payment method after so many days which was fine, I can unsubscribe once I tried it out…Wrong, the trial never worked. I couldn’t access anything so I unsubscribed and deleted the app. Thought it was over until the app was still trying to charge me, definitely not a recommended app
Every time I subscribed it said “thank you for your purchase” immediately followed by “an unknown error occurred”. I went into my Apple subscriptions and sure enough it was in there and set to start taking money from me but would not let me use the app’s premium purchase that I had made several times. Really a bummer because I really loved the “trial” mode and it was everything I was looking for.
Only one problem… it gives itself credit in the finished product and theres this thing of like a lady touching her shoulder and no way to remove it other than that five star
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