Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Research Metrics LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app, while good overall, is badly in need of update. Opening any of the shops is very slow and it’s been this way for years now. Anything you select takes way too long to open and that includes going back to the page you were just on. It also has some odd “features” like not being able to add more pictures from your phone after you first start a shop report, which considering the amount needed for many reports often means having to use my pc to finish if I miss any by accident/mistake. Otherwise the layout is nice and easy to find your way around, unlike some mystery shop apps I’ve tried. If the speed were improved and a couple other things were fixed it would be near perfect. Unfortunately the places it does fall short are hard to ignore, especially if you use it at all regularly.
Overall the app is good except the job board won’t load initially without going to a different screen first. Enhancements: 1) The app should have a way to remove shops that you don’t want. (One at a time or by company or state) The list is too cumbersome. 2) need to see jobs Ive applied to that are still pending. 3) use icons on job offers to indicate requirements i.e. photos, call, visit, video, recorded call etc. I find the written descriptions are contradictory. 4) fix search, it brings back ridiculous results and you can even search by state 5) many times job board and guidelines don’t match. For example the guidelines say must be a workday but job offer says must be today only (which is a Saturday) What does the blue dot mean? Hire me to QA this mess and you will get jobs done more quickly.
The app is okay. I submitted to a job that then disappeared and had to email the company (thankfully I had that saved). I wish the app let you see a list of what you have submitted to and was more clear on the instructions per job because the information is scrambled, even when clients attach PDFs. But the app functions well. I also wish that I could favorite specific jobs so I don’t have to see ones I don’t want to do over and over again when scrolling. Takes so much time. Also when submitting reports I would like better understanding of when I should upload photos because some questions have repeat attachment fields. It’s confusing.
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