Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Via Transportation, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If they had issues in the past it’s no more . You can tell they are trying to improve on the daily. Give it a chance . It’s a huge help siuuuuuuuuuu!
FlexRide needs more drivers and weekend hours. Plus they need a longer wait time because they can switch drivers on you and the time changes when they do. 2 minute wait time is not enough when you think your ride will be at the location in 20 minutes and then they change your driver and now they are waiting for you. They also need more drop off locations and pick up locations. Some of the drivers are very nice. Holiday hours in advance, some people work holidays and finding out the night before that they are not running for the next two days when you still have to go to work and the closest bus stop is an hour away by walking. I only recommend using them if you are going to use them for a short amount of time. Till they get more drivers, open on the weekends, and are better at warning you when they are closed for holidays.
I see the hours need to be on weekends too because people work on the weekands too and get off work in the morning on Sunday. Also should be available for people who need groceries or need a safe way to have some recreational time to recover there mental well being. And go beyond around those blocked areas. Also give people the dignity of and convenience of being able to be dropped of in front and not a block away or in front of the parking lot where everyone is driving pulling in. When the establishment is a couple of feet outside of the blocked area. And the app is glitching it keeps saying oh dear seems nobody is around. How is anyone supposed to rely on this. Thanks.
Think of FlexRide Milwaukee as a whole new way to get to jobs in the Menomonee Falls area — a ridesharing service that’s smart, easy, affordable, and...