Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗First Federal Savings and Loan Association of Bath · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Seems to have a lot of issues vs the last one, and I don’t like that there is no running balance with each transaction
EVERY deposit I attempt to make I have to retake and retake photos. Each one seems perfect but is rejected. Frustrating
The app is fine for checking your balance but that’s about it. They are constantly changing it so about every month your credentials will no longer be valid and you’ll have to start over and recreate login info. Getting to the point where I’m just going to change banks.
With the First Federal Savings Mobile Banking app, you can safely and conveniently check your available balance, transfer funds, view transaction hist...