Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Expedia, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Expedia Partner Central app is excellent for managing your property on the go. It’s easy to use and provides live access to reservations as soon as guests book. You can also monitor revenue, marketing performance, guest reviews, and respond to reviews—all in one place. A very convenient and well-designed app for property management.
I own two businesses and have them hooked with Expedia. We now are not able to communicate with the guest. We are remote so I need to be able to text, call or email the guest. Expedia has blocked us from being able to do so. So now I have guests showing up at the property, unable to check in. I cannot even email them. There is no way to use the Expedia Partner Central app to even communicate. I’m blocked from being able to take care of my. However, Expedia is very happy to take 17% to 22% of these bookings. When you call them, you get an agent who is in a room with what sounds like 100 other people talking. And instead of them picking up the phone and talking to you, were trying to call you back, they just want you to email them and they sometimes are 3 to 5 days. Emailing you back… it’s horrible
Expedia Partner Central’s latest policy of not providing hotel partners with guests’ telephone numbers creates a serious operational problem. We have no reliable way to contact guests in advance to provide essential registration and check-in information. As a result, guests arrive at the property confused, not knowing what to do, and understandably frustrated after a long day of travel. The supposed backup is Expedia’s messaging platform within Partner Central. However, messages sent there are often placed under review for “security reasons,” while Expedia simultaneously advises partners to call the guest instead. That is obviously impossible when Expedia has withheld the guest’s phone number. If the matter is urgent, this system is completely unworkable and leaves both the property and the guest in a very difficult position.
Manage your business with Expedia Group anytime, anywhere. With the Partner Central app, you have the tools and real-time data you need to: * Stay up...