Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Samuel Weller · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Not bad at all for a V1 of an app! Love the cute icons, and how many specials are available! It’s great that you can make a reservation straight from the app too!Would love to know how to suggest places with specials and help get coverage in even more places around Australia (& beyond??)
The long-awaited v2 brings you a list of specials based on your location along with the ability to browse a map to see everything available anywhere....