Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Squirrels LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I would accept the app’s limitations, but the only one I see so far is once it asks for the ROOM CODE. Nothing else came up on any device. Where do I look for this ROOM CODE? I am aware that the app may be harvesting my information, but I would like to see it working before I decide what I want to send to Squirrels. Did I mention I’m looking for the ROOM CODE? Wait. Hang on. There’s something else I need to find…App is sadly useless without it. I know! The ROOM CODE!
Trash. Either sell the app or don’t sell the app. They basically just stole my information. Get this ish out the store
How does this app even work ? What room number ? Useless Waist of downloading time.
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