Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Wise Payments Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app works exactly as intended however, one thing that’s holding it back from a 5 star is the inability to download conversion rates on app. This seems pretty simple to do since the app is basically a calculator. I should be able to download my favorites (favourites) and use them in situations where I might not have network access.
UPDATE: going from 1 star to 5. it’s working again. Thanks for fixing the bug! ….. I’m a Wise customer, and this app was so convenient. However, in the past week it has ceased functioning. There is no way to access the numeric keypad to input numbers. So the app is non-useable! Please update the app to fix this bug?
I absolutely love this app, but I can’t access the keyboard to key in numbers for the last 24 hours. I tried deleting & reinstalling the app multiple times as well as restarting my iPhone multiple times. I’ve also tried accessing the support templates within the app to no avail. It would be supper helpful if wise had a quick chat option for troubleshooting. I know low operational overhead keeps customer fees low, but there are just some things that need human connection to resolve.
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