Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MVL Foundation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You’ve gotta try it !!
Change has come, I love it! Bye bye uber and Lyft .
As a driver, I am thrilled to have an app where I can make a living wage. Passengers are excited for another option compared to other Rideshare apps. I’m just thrilled that I make five bucks for doing a Bass fair instead of three dollars and effectively and paying for gas and we’re in tear and driving for free. Thank you to the co-op drivers app
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