Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Classic Audiobook Collection LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Like other commenter said, it does not automatically go to last spot listened to. And then to try to get back to that spot, the slider bar has no indication of how far along you’ve gone so it’s basically a guessing game. There also seems to be unexplained cuts in books (ex: Jane Eyre around 32 min in)
If one were to listen to a book and not finish in one setting and were to close the app we need to have a feature to remember where we have paused. Upon reentering the app we can pick up again at that point. As it is, I have to notate where it has stopped then manually fast forward to approximate point as the app just starts again from the beginning.
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