Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ChalkLink, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App was great - worked well and gave directions to all locations just like Google maps does. Can’t wait to use again.
This app is terrible, and you don't even find out until after you pay for it! There are irritating icons indicating food, exhibit, etc which largely-obscure the map so you aren't able to see an overview of the map when zoomed out. When zooming in, there are some sections of the zoo on the map that are blank, but in real life there are trails. Because all the icons block the overview of the zoo, you can click on the menu, select an exhibit, and "navigate" to it. However, it doesn't give you directions, the color of the line you're supposed to follow is almost the same color as the background, and there are no easy to follow waypoints. Also, the app of the zoo map is not the same as the physical maps at the zoo itself. This was the biggest waste of $0.99 I have ever spent!
If you have the thought- I’ll just pay the dollar to get the map, don’t. There are labeled banners over every point of interest to the point you can’t actually view a zoomed out version of the map and identify where you want to go. They aren’t as bad if you’re zoomed in on your current spot but then you can’t see where you want to go
Welcome to the BetterMaps ZooMap app, Cincinnati Zoo version. Simple, fast and fun. Our app makes everyone’s day at the zoo better. Your phone got y...