Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗CBT Nuggets · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The trainers at CBT Nuggets have a knack for teaching and you can tell that they thoroughly enjoy doing what they do. IT can be a boring field to study, but the training videos provided by these guys and gals are jam packed with knowledge and entertainment that it has been such a joyful experience learning with them. The amount of high motivational energy and thorough knowledge (both in theory and in the real world) that these trainers supply ends up producing such a high quality training product that you’ll literally want to learn every field in IT. Thank you to all the trainers for your guidance and experiences in IT. They have been very helpful.
I love the app and the instructors (studying for my CCENT/CCNA) but I tend to move between my iPad, iPhone, and Apple TV. On all of them, it tends to be tough to get to all of the courses I’m following. I have no problem if it’s the last video I watched on iPad, but every single time on Apple TV I have to search for the course again. That’s my only complaint on the app side. Also, I really wish the per month cost was a little lower. Udemy charges per course and they’re usually $12. Now, CBTnuggets might argue they have better instructors, and you’re probably right because your reputation is huge. I wish it was pay per course or a little lower monthly cost. My only two gripes, otherwise 4.5/5!
I was recently given a CBT Nuggets account through work. While the content on CBT is great and the app is clean, the lack of features I’m used to in services like Udemy are not, especially when you consider the cost of CBT. No way to subscribe to or join a course (I have to create playlists for each course to keep track and I can’t even create a playlist from the app), no bookmarking or notes can be taken, no community Q&A, no Google Cast support to stream to a TV for viewing, no resource links or supplementary material, etc. This is honestly disappointing because I find myself wanting to access the videos but get so frustrated by the lack of some of these basic features that I don’t use it at all. More importantly, I feel like my company has wasted their money. CBT if you’re listening, help me learn with your app. Start with allowing video course subscriptions or the ability to create playlists from the app and Chromecast support. This service could be so much better.
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| Name | Price | Type |
|---|---|---|
| CBT Nuggets Learner (Monthly) | $58.99 | Monthly |