Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗TheCodingMonkeys · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app replicates the feel of the board game...without having to put away all the tiles when finished. Since the game indicates the only places a tile may be placed, it speeds the game by allowing the player to focus on available options rather than determining what moves are legal. Points are tallied automatically. Users can select whether to show places where no remaining tile will play. Users can also select which expansions they wish to use during any game. While the app impressed, customer support surprised. I emailed the developer with a question and received a prompt, thoughtful response. The development team cares about providing a positive user experience. The app store needs more developers like this. Great job!
This game is exceptionally well designed and crosses over very well from the table game. Yet, the ability of players online to foresee available blocks with the "X" feature automatically enabled for online play is so dissimilar to how real people play this game that I've begun the habit of simply leaving online games when a player starts blocking moves one or two turns in. It's exasperating to lose all of your meeples just three or four turns into a game when I've never seen a human player do that in the hours & hours of "real game play" I've had. I'd really prefer to have this feature turned off for online play - or to have the option to play opponents who also want to play this way. Finally, wait times are unreal. In a recent example, the estimate was 2 minutes, 55 seconds. I waited 15 minutes before giving up. I'd really love to see improvements in the online matching process, including the ability to do something else on my phone while I wait. It's so annoying to stare longingly at my phone while I wait for the game to start.
Carc is my fave game and I think the developers have done a great job. However I have noticed the wait times seem to be getting longer and longer leading me to give up and play a game elsewhere. I was thinking it would be great if the way you join games was completely redone. ... someone sets up a game as you would playing against friends. There could be a list of how many players are online. Then the other players could choose a set game from the list of players waiting for an opponent. I think this would be great also as far as players who block vs no block where the creator of the match can specify block or no intentional blocking. Possibly even a block feature? Nothing more awkward then starting a game only to realize the other player is someone you had a bad experience with.
Famous boardgame and great iOS experience, with expansions as in-app purchases. "iPhone Game of the Year", iTunes Rewind Germany. "The single best b...