Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lead Liaison · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is simple & easy to use. The badge scanner works smoothly. My favorite feature is the rapid business card scanner - this has been a life saver for tabletop shows & seminars we have hosted. I’d recommend Captello to anyone looking for a user friendly lead scanner at live events.
We’ve used Captello now for about 20 events. Huge help to be able to use the same app at all our trade shows. As a sales guy, I love some of the note taking features and not having to worry about entering leads into the system after a show.
My company bought this for all the events that we go to every year and it is so easy to use and I love how leads are accessible in the app. There’s no way I could go back to the old fashion way of collecting business cards
Captello™ is the industry's first fully-integrated mobile lead capture tool. Captello™ syncs directly to all leading CRM and Marketing Automation Plat...