Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Diana Matushkina · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I got this for me, my kids are almost out of the house. It’s very refreshing to find a sleep-sounds app that has rain options that do not include birds. Thank you! Bonus, there are other sounds that I will probably throw into the rotation.
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Help your baby drift off to sleep faster and stay relaxed with Calm Baby Sleep. This easy-to-use app is designed to create a serene bedtime environmen...
| Name | Price | Type |
|---|---|---|
| Premium (Monthly) | $4.99 | Monthly |
| Premium (Monthly) | $4.99 | Monthly |
| Premium (Monthly) | $7.99 | Monthly |
| Premium (Monthly) | $7.99 | Monthly |
| Premium (Monthly) | $7.99 | Monthly |
| Premium (Monthly) | $7.99 | Monthly |
| Premium (Monthly) | $7.99 | Monthly |
| Premium (Annual) | $19.99 | Yearly |
| Premium (Annual) | $29.99 | Yearly |
| Premium (Annual) | $39.99 | Yearly |