Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Panoramic Software Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Average - most calculators these days are essentially generic. The functions are available for all and if you’re going to charge $7.99 it’s important that you add something unusual and that you keep a running explanation of your functions. I find RPN to be so the I look for that and thought I saw it here. My bad. This is not well produced - it’s “10 functions” are not helpful - it does a lot of stuff but hard to find the list. I’m disappointed that I spent $7.99 as I should have known I could have gotten these functions for free. And I Didn’t get what I wanted which was RPN. Not bad but if you charge these days, it should be great. Thanks
I have enjoyed this app for years, until last week when I couldn’t get the date to reflect the current date. Today I went to the App Store and decided perhaps I needed to purchase a new version of the app .$7.99 vs what I believe was previously Free! Only to receive the exact same notice , “unable to connect” ... while I am connected to the Internet! Wi-Fi on my Apple XR. Now I’d like my Apple charge refunded ! Ever hopeful someone will contact me! precious Auntie
Easy to use, good mix of conversations. One missing conversion that would be useful is between DMS and D.D for geographic data (I don’t know why apps even use DMS, but they do).
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