Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cemal Onur Tokoglu · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I always try to celebrate birthdays with my friends and family and this app makes it really fun to do! The musical feature is really good and it brings a smile to everyone!
I think this app helped me in the pandemic so much so I can say happy birthday to my friends and I think this is a good app because it is fun to choose everything and I think it’s good in the pandemic because you can’t really see any of your friends and when you ever you text then they’re probably gonna feel blue because nobody said happy birthday that is their friend so then you can just text him say happy birthday and Wham bam all done so that’s just wanted I wanted to say
I can’t say hi or happy birthday to one of my friends because of the pandemic. Luckily with this app I can. I searched up birthday apps free and this popped up. I’m glad it did. Such a fun app. Almost all of my friends birthdays have been during covid so I’m so happy I got this app
**IOS Awards Best Birthday App Winner** **Awarded Best Birthday App by Bdaytimer** “If you got here by following the link sent by your friend, pleas...