Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Boston College · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love it. It is very helpful to find your favorite sports and love the Calendar feature
Unable to find the football schedule.
Why don’t you build an app that actually works. Download this if you want to click on one story and then get stuck with no navigation whatsoever on how to go to a home page, or go back. Don’t even waste your time downloading this. Just go to BC’s actual website. The university should be embarrassed to let a company like Sidearm Sports own and run their app. Horrible!
Boston College, in partnership with SIDEARM Sports is excited to bring you the official Boston College Athletics app that is a must-have for fans head...