Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Phil Atkin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Wanted to love this but it only ever said demo mode and there is not documentation or settings to speak of.
It just repeats a bat recording. Also, you can’t buy the bat detector assembled or in parts if you live in America.
Amazing
Simply connect an inexpensive ultrasonic USB microphone to your iPhone or iPad and open your ears up to the extraordinary world of bat acoustics. Bu...