Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Centre for Ecology and Hydrology · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a very user-friendly App for rapidly and systematically identifying UK butterflies and recording relevant data, such as the geographical position where the butterfly was seen. You can easily add a mobile phone photo of the butterfly to your record and quickly upload everything to the iRecord website. I strongly recommend this App !
This is a great app, very user friendly. It shows the butterflies in your area for the current time of year which makes identification much easier. I have spent the last year and a half making my garden into a butterfly friendly area. My efforts have paid off and it’s great to be able to record my sightings and make a very small contribution to the national monitoring of these beautiful creatures.
I love butterflies and take part every year in the butterfly count. I was pleased to see a year round count/app and downloaded it at first sight. The app has a super identifier section but when it comes to recording things start to go terribly wrong. In short the app point blank refuses to accept the location of the sighting rendering the whole point of the thing as useless. What is wrong with you app people? If we can’t record sightings what is the point of a recording app?…
Butterflies are in trouble. A third of UK species are threatened and three-quarters are in decline. Butterfly recording is the foundation for protecti...