Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bank of Franklin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Easy to navigate
Everytime I open it it give me an error connection I’ve tried deleting it and reinstalling and it keeps saying it and doesn’t even go to the login screen
Love the new app!!!! You ladies have done a fine job and deserve a pat in the back!!!!! Theresa
Bank of Franklin is your personal financial advocate. It’s fast, secure and makes life easier by empowering you with the tools you need to manage your...